At an industry conference last week, Matt Connolly, VP of Global Logistics at The Clorox Company, in response to a question about demand volatility, stated, "In the past, you could leverage inventory and safety stock to manage volatility either from the demand side or supply side, but we don’t have that luxury now…Going forward, as we navigate out of this current environment, demand sensing is going to play a much bigger role than it has in the past.” Kelly Porter, VP of Logistics at Campbell Soup Company added, “We’ve taken our integrated business planning process from a . . .
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